Optimization of your Marketing and Business Texts*
Being perceived as professional and impacting your target group depends on text quality: Raise the persuasiveness and effectiveness of your written communication to a higher level
Strategic Focus
Superior Text Quality
Quick and Easy
Your Competitive Advantage 1:
Complexity Reduction
Information overload? We make complex issues more understandable for your audience while maintaining the necessary differentiation:
- Clear informational structure
- highlighting the essentials for the target group
- simple language
Simple effectiveness and clarity guide our collaboration too, even if the briefing and the editing consume time and energy.
Your Competitive Advantage 2:
Text Quality
Together we raise your texts to a higher level. We succeed in delivering the best possible quality quickly and cheaply by:
- the strict criteria in the selection of our text professionals (recruitment test, editorial training or at least 5 years of professional experience, university degree)
- the precise assignment of industries and topics to the areas of knowledge and fields of expertise of our language geniuses
- Quality inspection according to the 4-eyes principle and systematic quality management
The linguistic error rate is a quantifiable indicator of the quality of proofreading. At Format:perfekt! quality means that the project parameters remain within the acceptable range and, in particular (measurable in online marketing), the defined communication goals are achieved.
Your Competitive Advantage 3:
Strategic Focus
Our copy-editing service improves your text in the following aspects:
- Spelling, punctuation, grammar (i.e. proofreading always included)
- Choice of words, expression, style, tonality
- Sentence structure and formulation
- Comprehensibility and stringency of the argumentation logic
- Coherence and consistency (uniform use of terminology in accordance with defined language rules and, if applicable, your corporate language)
Reformulation and redesign: If necessary, we go much further to create a lively and powerful text.
The clou: We align your texts in their specific context with your strategic communication goals.
* Content & Blog, Website & Emails, PR & Advertising, Reports & Presentations in Medicine & Biotechnology; Industry & Technology; Marketing & Economy …